How to get a digital marketing job with no experience

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If you want to find an entry level online marketing job but don’t know where to start, check out our guide below for easy and clear tips and will help you start your digital marketing career in no time.

Be confident

Many people who start a new career without any experience often worry about getting their first job, as it seems like every job description requires applicants to have experience. You may also think that everyone around you has more experience, education, internships and so on. But don’t think about all that – there are lots of opportunities and there’s a huge chance that you will land at least one job. After all, most recruiters simply look for a nice person who can do the job. If you check both boxes don’t stress out and simply start going on interviews and showing off your personality.

Choose what type of digital marketing you want to do

While most entry level marketing jobs will require you to work in several areas of marketing at the same time, it is a good idea to figure out which types of marketing you’re most interested in before you actually apply for the job. Think about what you’d like to do, whether you’re more creative or analytical, whether you’d prefer to work in a team or alone, etc. Next, read up on the different areas of digital marketing, including SEO, SEM, CRO, digital analytics, content marketing and more, and figure out which ones you prefer, then focus on those skills in your resume.

Take an online course and get certification

Online courses are a great way to learn a new skill or become an expert in a new area without spending a ton of money, so you should definitely take advantage of this opportunity. Plus, most marketing positions will require you to have Google Analytics Academy, Google Academy for Ads and other certifications, so make sure you have them before applying, they are free but you have to take a course.

Try freelance digital marketing

Even if you think you know what you’re doing it could be a great idea to try working as a freelance online marketer to get some experience before you apply for a corporate job. Try not to do this for the money, focus on helping people grow their businesses online and growing your portfolio. You can seek out business owners who need help through personal connections or through platforms like Upwork.

Get ready for your online marketing interview

One of the mistakes a lot of people make is using the same resume when applying for different positions. Unless the jobs and companies you’re applying to are absolutely identical, you want to tailor your resume to the job and to the company. You want your resume to match the requirements as much as possible so you really stand out as a great fit for the position. You should also be ready for a technical interview where you’ll be asked to complete a set of fairly common task to show your competence. Google what the common technical interview questions are for the job you’re applying to and practice at home several times to make sure you really nail the interview.

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